Vancouver to show off new MLS name and logo

[Cashcleaner]

The Whitecaps will move from there current stadium that only fits about 6,000 fans and will move to play at BC Place next year that has 60,000 seats. However they will probably follow the Seattle Sounders model (they play in the Seattle Seahawks Stadium 68,000, but only sell 36,000 for Seattle Sounder games).

I believe the Whitecaps will be playing at least one season at Empire Stadium.

[james]

I believe the Whitecaps will be playing at least one season at Empire Stadium.

oh ya thats right...the BC Lions will to while they fix BC Place.

[Vindaloo]

^They will only be playing at Empire from the beginning of the MLS season until the summer then move into BC Place. The stadium will not be completely finished until the Fall though but will be open for business for sports, etc.

The only other thing that may change is the Whitecaps name, crest, or jersey, or maybe all. My guess is tho they will do what Seattle Sounders did. WHen they moved from USL to MLS they kept the name Seattle Sounders but added FC to the end of it, and chaged the crest and the jersey colours and the sponsors.

The club's current name has already been Whitecaps FC for 8 years.

They said in their news release that they will be launching their brand including name, crest, and colours. With the name, all that could mean is the franchise's name right now technically is Vancouver MLS, so anything other than that will obviously be new.
Rumours have said with the crest that it will be something that is completely different from anything else the club has used before.
As for the colours, another rumour says navy blue and white are two of the shades being used.

[WestStandGeoff]

don't forget Pedo Bear!

Bitchy would destroy that bird!

[Redcoe15]

The new logo has been released:



IMO: They could have done better.

[Shway]

So Ugly!

[drewski]

http://vancouvermls2011.com/news_and...s06081001.aspx

I prefer the old logo.

[shaggingscot]

I hope they didn't pay anyone to come up with piece of shite!

[billyfly]

Let's hope the Timbers "new one" is better.

At least they kept the name which I like.

[Shway]

thank God for TFC
are badge is still the best in the league!

[Shway]

Let's hope the Timbers "new one" is better.

At least they kept the name which I like.

will be by far!
can almost bet on it

whitecaps went extra cheap on this one

[Carts]

http://vancouvermls2011.com/news_and...s06081001.aspx

I prefer the old logo.

Take out the 'FC' and it looks like an NHL Logo from the 70's-80's...

Kind of similar to the old Colorado Rockies...

Carts...

[billyfly]

[yellowfellow]

WEAK!

[eustacchio]

The new logo has been released:



IMO: They could have done better.

So I guess the white on top is supposed to represent the mountains, and the blue is supposed to represent the ocean. My buddy who is into skiing and surfing (and happened to move to BC a few years ago) has a tattoo with a very similar idea.

[Fort York Redcoat]

I think it's an improvement. Simple. No waves. Gonna love hatin' em.

[rocker]

TFC's is better.

This new shitecaps one is better than the old one, but boring. It's also quite busy with all that text in a very lame font.

this still kicks ass!

[Dirk Diggler]

I like it ... not bad at all.

[dupont]

Crappy logo. Suits that boring city well.

[Ossington Mental Youth]

its ok, not terrible as some suggest, nothing to write home about.
Carries the old name/tradition, reflects the geography and the name all in one. Does what a bad is supposed to do.

[redcard]

that is one ugly logo!...and the 'new' name just added FC?

[Beach_Red]

TFC's is better.

This is boring. It's also quite busy with all that text in a very lame font.

this still kicks ass!

This is a situation where it's better not to have any history. they were stuck with a team name, "Whitecaps" that has enough history to keep but you can't do much with it.

As much as some people like it, we're lucky we're not stuck with Toronto Blizzard FC and a lame logo.

This 'mountains and ocean' crest does say Vancouver and will be eay to hate .

[rocker]

so how can we deface this new logo? any photoshop artists out there? haahha

[CretanBull]

Thats fucking ugly.

[Alarius]

I bet they spent a pretty penny for someone to come up with that.

[Oldtimer]

As much as some people like it, we're lucky we're not stuck with Toronto Blizzard FC and a lame logo.

Howver, unlike the Whitecaps and the Timbers, the Blizzard disappeared long before MLS came knocking.

[Oldtimer]

I bet they spent a pretty penny for someone to come up with that.

I sure hope they had focus groups evaluate it for Vancouverites. To this Torontonian, it looks really lame.

[Dirk Diggler]

Really? Do people here honestly think that it "fucking sucks" or is it just because they hate Vancouver so much? I'm trying to see why the logo is so horrible but I'm sorry to say I'm not seeing it. It is not the best logo in the world but it seems perfectly fine.

[rocker]

It is not the best logo in the world but it seems perfectly fine.

I don't see too many people saying it fucking sucks. But when you have a year to plan a massive brand launch for a major league team, you should be striving for more than that.

I think it's boring, lacks inspiration, the fonts could be better. For a USL team or something, it's fine. Better than what they had... but I think it could be a lot better.

I don't think that lettering is going to look very good on a crest, for example. It needed better integration into the mountains. I also think it's too "long" from top to bottom with a lot of space in the top part of the mountain.

But at least it's not like the Columbus Crew logo... bhahahha,.

[ensco]

I think it's really nice.

Although it's kind of funny that the basic idea of the design is the glassy reflection of mountains on water - very Vancouver, sure, but no "whitecaps" to be seen!