^^
I suspect it's cause those NBC's EPL numbers are better than last years ABC's et al's MLS numbers. Apparently, circa 200K avg. AMLSSP is about circa @1/2 to 1/3 more $ monthly subscription; though with twice more games available to view. I think there has been mention in the past that the belief is the EPL numbers are still better and that is why inquiring media minds would like to understand if Apple's numbers are now at least the same or better than ABC's. I would hope they are better than ABC's previous MLS ratings, yet would not expect them to be better than NBC's EPL viewership.