Quote Originally Posted by FootBallAZ View Post
ROI doesnt seem great so far in my opinion which is subjective by the way(and i dont believe you created the conspiracy thread -"in jest"
It in theory allowed them to jack SSH costs by 15% to 25% after two years of being shite and a year lost due to the pandemic. Without this move and the falling pieces with it they would have had to keep the status quo.

That's the only ROI they care about along with selling more seats and advertising (which probably also went up).