Quote Originally Posted by Globetrotter View Post
Let's think about this. You hand a plain red T-shirt that has a button neck and 4 patches to a 5 year old.

You give 4 non-negotiable instructions:
You must put the MLS crest on the sleeve.
You must put the team crest over the heart.
You must put the brand crest over the other breast.
You must put the corporate sponsor in the front middle.

You then say - the shirt is your canvass... do whatever else you want!!! design!!!


and this was the final product........


Fantastic imagination. Simple is an understatement. It's like that's the mandatory base to work from, and nothing was actually done! (kinda like player acquisition so far).
To me, this is Adidas in a nutshell.