Originally Posted by
Whoop
Winning means needing to take risks. I always felt that while MLSE spent the money they never took risks.
Sure the Leafs are always a cap team, but the Raptors could be spending way more money (ie going over the soft cap) for example.
But why spending more money over and above when it doesn't guarantee winning per se?
Just maintain the status quo, with some good marketing, and while you may not win, you have consistent money coming in. No need to put your neck on the line.
I think the Jays are good example. I think that's what you'll get out of Rogers/Bell... steady, consistent spending, but not over the top spending even though they're more than capable of... just to maintain healthy margins.