At this stage TFC is totally broken. From the top to the bottom, every aspect of the team is broken beyond repair. After years of total ineptitude by management, the team is no longer in a position to hire good coaches or bring in quality players because the teams reputation has spent the past 5 years getting dragged through the mud.
What was at one point in time a great opportunity to establish soccer as an extremely popular professional sport in this city has been totally wasted. In a time when the Raptors and Leafs have been equally useless (no surprise given they share the same owners), TFC was presented a golden opportunity and they wasted it. Instead of filling the stadium and creating buzz around the team, season ticket holders can't give away their tickets because no one cares, and no one wants to see this team play aside from the people who invested money into this team before this season started.
At this point, the only way to fix TFC and their reputation is to sell the team to an owner or small partnership of owners who have a vision of running a successful soccer club. With that vision comes the desire for having good coaches and good players who can get results on the pitch. For as long as this team is run by a Corporate board of directors, there is no hope whatsoever for this team.
It's just that simple.